Interview with David Kelly, GM of AppSumo Originals. David has grown 9x apps to over 1 million users. He pulls back the curtain (and boots up his IDE) to show us how he uses AI to do product development. Plus, he explains how he would launch a new product with only $100.

Topics:

0:00 – Devon & David backstory
3:02 – Wtf does David do?
6:12 – Funny Noah Kagan story
9:34 – How does vibe coding change app stores?
14:21 – Don’t be afraid of competitive markets
15:19 – Data behind $1M+ products
17:50 – How to go from $0 to $1M
23:14 – If you only had 3 hires, who would they be?
26:47 – AppSumo Hell vs. AppSumo Heaven
30:15 – How many more products can you launch with AI?
31:28 – Which AI tools do you use?
32:27 – David demos Warp for development
38:52 – Stephen King analogy
41:42 – Brainstorming live with ChatGPT
49:27 – Quickfire questions

Links:

• AppSumo
• Warp.dev
• David on LinkedIn
• Devon on X
• Check out our Ship Rats Newsletter
• Subscribe to Ship Rats on YouTube

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